The marriage of large companies and coworking spaces, it’s working
Much of what is written about coworking spaces focuses mainly on small start-ups businesses. And we love small business……it’s the realization of the American Dream. It’s near and dear to our heart for sure. Witnessing solopreneurs who grows to become a legitimate small business and then create a company culture, a smart-growth strategy, then a first round of funding by venture capitalists. This happens. In fact, it happens right here in AZ. Your drive and innovation can get you there. But that’s not what this article is about. We’re talking now about large companies and coworking spaces. Large publicly traded companies like Fedex, Intel, PayPal, and Infusionsoft (yes, we know that Infusionsoft isn’t publicly traded – yet) are using coworking spaces to save on real estate costs as well as align their employees with talented innovators, smart, driven people to share and grow ideas. Those alignments happen organically within the coworking communities.
According to Entrepreneur, over the past several years, larger companies are now looking for the benefits of taking up residence in these shared office environments. As a result, tech titans have been moving employees to coworking and incubator spaces. Microsoft made headlines in late 2016 with their decision to give 30 percent of their employees (mostly their sales departments) in New York City access to coworking locations. Microsoft cited their desire to tap into the startup culture in a more flexible coworking office arrangement. Employees appreciate the the flexibility and improved work life balance a coworking space offers. Employee retention may also improve as employees are happier, healthier and excited to go to work minus the long commute. The free coffee, available conference room space for meetings, and sense of community (as opposed to being pinned down in your home office for the entire week). The large businesses may also be able to recruit an employee or two from within the walls of the coworking space. The marriage between the two just works. We believe this relationship will continue to flourish. What could derail this relationship? We don’t know. Perhaps employees miss sitting in traffic as they drive to their company’s office downtown so they can spend their day in a cubicle. FYI an office cubicle is really just a jail cell with the door open, right?